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Pure Fishing Products Berkley Pro Tech Bender Hardbody Fishing Lures
Fishing Lures Berkley, Fishing Berkley Bait
Tie on the Berkley Dime and score big. Cast further, track straight, match the hatch, and fish confidently. When its time to fill the boat, its time
Berkley Dime
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. The Bad Shads balanced designs allows you to throw this bait straight and far. These Crankbaits are consistently ready to run out of the package without tuning.
Berkley Bad Shad - Spring Craw
The wildly popular Frittside 5, now in a three pack kit. The Berkley® Frittside crankbait features the same proven action that won David Fritts the
Berkley Frittside5 3 Pack Kit
Iaconelli Signs with Berkley for Hard Baits and Terminal Tackle
Zilla Tailswinger – Berkley® EU
Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level, the CullShad combines big profile drawing power with
Berkley PowerBait® CullShad
Fishing tackle from the world's most trusted fishing gear brands
Berkley Juke Saltwater - Pure Fishing
Berkley Hit Stick Saltwater - Chrome - 95
Ideal for those slick calm days when you need a more finesse approach, the Berkley Drift Walker provides a subtle action that will trigger even the
Berkley Drift Walker Saltwater
Berkley PowerBait Pre-Rigged Swim Shad Fishing Bait, Firetiger
Berkley Labs introduces new lures designed for Forward Facing